On writing
Recently I the ExMormon Foundation honored me by requesting that I address them at their annual conference on how to write well. Here’s a link to the 8-part (about an hour) presentation, Out of the Mormon Mirage. And in the course of the address I referred to a short, handy resource list for writers or those who would like to get started in writing. It’s here. Blessings to all!
Writing “to Brand”
In a couple of weeks on NovelMatters (a website where I and other Christian novelists share insights) I will be introducing a discussion on branding — the concept of making oneself unique and identifiable because of his or writing style, genre, or subject matter. Specifically, I’ll be sharing how to write what is called a branding statement. Mine appears of course on the landing page of Latayne.com. However, underlying the concept of branding is an assumption about writing. Branding assumes that a writer’s work will have some of the same identifiable characteristics of previous works. Branding also assumes that expectations raised in the reader of an author’s first work — To Kill a Mockingbird, for Harper Lee, for example...

